// THE CLIMATE REALITY PROJECT
CHALLENGE
World leaders are descending on the U.N. to discuss one of the most important issues facing the world – Climate Change. Our goal is to grab international media attention and drive awareness for this important issue during the summit.
IDEA
To do this, we’ll turn the side of the U.N. building into a giant flood meter. The flood meter fills up with seawater, acting as a gripping reminder of what climate change is doing to
our planet.
HOW IT WORKS
- Our flood gauge is projected on the side of the U.N. building.
- Sea water appears and begins to rise up the gauge.
- After the gauge is full, the seawater vanishes and begins to rise again in a continuous loop.
Role: Art Director