// ONE SMALL TAP, ONE GIANT STEP FOR HUMAN KIND
We were briefed to create a campaign launching Android Pay Technology to ING customers. As part of the launch, we partnered with Cerebral Palsy Australia, and assistive technology firm Ability Mate, committing $1 from each Android Pay transaction to help fund research and development of new technology that assists kids with Cerebral Palsy to improve mobility and as such quality of life.
Since the launch in late August, over 70,000 payments via Android phones and a 10% uptake of the technology in response to the campaign.
Role: Art Director
// ANDROID PAY LANDING PAGE


